About Us

As a leading brand owner and a trusted name in Malaysia, Fiamma has a rich history spanning over 40 years.

Our extensive product range includes home appliances for kitchen, living room, bedroom and bathroom, sanitary ware, medical devices, and much more, catering to a wide range of consumer needs. We own well-established in-house brands, such as Elba, Faber, Rubine, Tuscani, Haustern, and EBAC. We also own distribution rights for international brands like Braun, Oral-B, Speed Queen, Beurer, Fora, Spirit and ChoiceMMed.

Fiamma's advanced warehouse and logistics facility with the size of 160,000 square feet is able to serve its robust distribution network of over 2,000 touchpoints across Malaysia. We also take pride in our commitment to provide the best service and customers’ satisfaction through our over 100 authorised service centres nationwide.

We are also active in property development and property investment which demonstrates our reach beyond the white goods industry and underscores our versatility and potential.

Our Vision

To become a leading home appliances brand in Malaysia by prioritizing consumers' needs, creating greater products that provide convenience and better quality of living.

Our Mission

To enrich the lives of individuals through constant innovation with the highest commitment to customers’ satisfaction. We strive to create products and experiences that bring joy, convenience, and inspiration to people's lives.